News

May 02nd 2012

CMH Positive Deviance Seminar: 05th June 2012

The Center for Media & Health organizes in the framework of the EE academy a special seminar about the Positive Deviance strategy in research and practice on Tuesday, 05th June 2012.

Contemporary health challenges ask for innovative manners and new paradigms for reaching aims. One of these approaches is the Positive Deviance strategy. Positive Deviance researches positive exceptions (positive deviants): What kind of people can make a positive difference? How do they create the positive difference? And how can we use this knowledge and behavior to create a positive change in the whole community?
The Center for Media & Health and her collaboration partner Prof. Dr. Arvind Singhal, lecturer at the University of Texas in El Paso and pioneer in the field of Positive Deviance will share their knowledge and experience in the Positive Deviance seminar on 05th June 2012. The seminar focuses on the following:

• Different research methodologies  and methodological dilemma’s
• Positive Deviance in theory and practice
• The question how the participants can effectively apply the Positive Deviance strategy in their work environment

The seminar focuses on researchers, policy makers and campaigners, who are interested in experiencing and applying innovative methodologies. The location of the seminar is the Center for Media & Health, Peperstraat 35 in Gouda, Netherlands. The seminar takes place from 14:00-17:00. You can subscribe for the seminar via Dr. Sarah Lubjuhn from the Center for Media & Health via lubjuhn@media-gezondheid.nl  or  +31 182 549445 .

March 26th 2012

10% increase of accounts on Tips for Scripts service platform

The amount of accounts on the Tips for Scripts service platform has increased by a factor of 10% since the beginning of 2012. Tips for Scripts is a online service platform, which is developed by the Center for Media & Health (CMH) in collaboration with partner organizations. On the Tips for Scripts platform NGO’s that want to address social and health themes, come in contact with scriptwriters and producers of Dutch drama and soap series. The scriptwriters and producers receive ideas and inspiration for their drama lines through so called tip sheets (addressing topics such as dementia, infectious diseases, sport and exercise, hearing loss and diabetes prevention, drug use, social isolation).

For more information over Tips for Scripts you can visit the service platform via www.tipsvoorscripts.nl (in Dutch language) and contact the Center for Media & Health via info@media-gezondheid.nl or +31 182-549445.

March 23th 2012

Premiere: Unique Entertainment-Education documentation

On Sunday, 25th March 2012, 10.30pm (CET) the unique Entertainment-Education (EE) documentation “Poor Consuelo Conquers the World” (90 minutes) by Peter Friedman is broadcasted via the TV station Arte. Friedman, a renowned documentation maker, traveled around the world, looking for projects that have successfully applied the Entertainment-Education strategy. He also visited the Center for Media & Health (CMH) in the Netherlands and interviewed Dr. Martine Bouman for his documentation. He talked with her about the CMH and the Dutch EE internet series SOUND (www.wound-soap.nl).

In several months the Center for Media & Health organizes a premiere of this unique EE documentation in the Netherlands together with Peter Friedman.

For more information over Entertainment-Education or the Dutch premiere of the documentation please contact the Center for Media & Health via info@media-gezondheid.nl or via +31 182 549445.

February 24th 2012

Marieke van den Hoek writes her Master Thesis at the Center for Media & Health

Each year, the Center for Media & Health (CMH) offers talented Master students the opportunity do their thesis in the context of a scientific research project of the CMH.

At 20th February, Marieke van den Hoek (Master student Health and Behavior Psychology at the University of Amsterdam) started her master thesis research in the context of the CMH project Mark My Words (MMW). In the MMW project, the CMH develops and tests a new research method, which aims at monitoring social media conversations of young people about healthy lifestyle topics. MMW is implemented in the context of a new Entertainment-Education internetseries designed and implemented by the Center for Media & Health. The new internetseries will be launched in the beginning of 2012 and deals with the topic of safe clubbing targeted at young people aged 15-18. To trace the online talks over the series, the CMH has developed specific ‘markers’. For the analysis of the conversations data- and textmining techniques will be applied. This research project MMW is designed and implemented by the CMH together with the collaboration partners of the University of Twente and the University of Maastricht. The funding is provided by the Netherlands Organization for Health Research and Development (www.zonmw.nl/en).

Mariekes research focus is on tracing and analyzing the online conversations. Her Master Thesis and her results will be published on the website of the CMH (www.media-gezondheid.nl).

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