CMH in Studio Erasmus

06 February 2019
On Tuesday the 29th of January, Prof. Dr. Martine Bouman and Roel Lutkenhaus were interviewed in Studio Erasmus - a monthly talks how about science, organized by the Erasmus University. Because of the International Film Festival in Rotterdam, the talk show was dedicated to film.
During the interview, Prof. dr. Martine Bouman shared how entertainment media can be used to address social change and health issues. Roel told about the strategy behind the Indian EE-series 'Main Kuch Bhi kar Sakti Hoon' –that CMH is involved in. The series addresses various sanitation and sexual health issues and is watched by 400 million viewers.

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